Revenue systems,
engineered.

We connect acquisition, conversion, CRM, automation, attribution and engineering into one measurable revenue system.

  • 12×

    Website leads, year over year

    Thrive

  • +96%

    Annual online revenue, first year after launch

    TV Armor

  • 4.2×

    Average ROAS over six months

    Princeton Acupuncture

  • −86%

    Cost per lead after the redesign

    Princeton Acupuncture

Trusted by owner-led businesses, from ecommerce to healthcare

  • TV Armor
  • Thrive Spine & Sports Rehab
  • Seth's Weather
  • Princeton Acupuncture & Oriental Medicine
  • Integrative Family Wellness
  • Whole Healthy Family

The problem

Your revenue system is bigger than your marketing channel.

Traffic can grow while leads go unanswered. The CRM can fill up while attribution stops at the form. Reports can look good while revenue stays flat.

We look across the whole path from first touch to sale, find the broken handoff, and build the connection that is missing.

The revenue system

Acquire. Convert. Follow Up. Attribute. Optimize.

  1. 01

    Acquire

    Bring in qualified demand through search and paid media.

  2. 02

    Convert

    Turn attention into inquiries and sales through websites, landing pages and CRO.

  3. 03

    Follow Up

    Route leads and keep conversations moving through CRM and automation.

  4. 04

    Attribute

    Connect source, lead, pipeline and revenue in one measurement model.

  5. 05

    Optimize

    Use results to improve campaigns, conversion paths and workflows.

Flagship offer

High Country Revenue OS.

A standardized infrastructure layer connecting lead capture, CRM lifecycle, follow-up, attribution and conversion measurement.

See Revenue OS

Typically connects

  • Tracking and attribution architecture
  • CRM lifecycle and lead routing
  • Automated follow-up and reactivation
  • Revenue dashboards and conversion insights

Scope is defined around your current systems. Custom integrations and full channel programs are quoted separately.

Capabilities

One system. Multiple disciplines.

These capabilities can be deployed as part of Revenue OS or, when appropriate, as focused standalone engagements.

Explore all solutions

Selected results

Real growth, measured in revenue.

View all case studies
The Thrive Spine & Sports Rehab homepage we rebuilt: a therapist treating a patient under the headline "All Your Rehab & Recovery in One Place"
The same Thrive homepage on a phone, with request-appointment and call buttons above the fold

Thrive Spine & Sports Rehab

Multi-disciplinary rehab · Website & Growth

Website leads up 12×

A brand site with chat, Recovery Lounge booking on Mindbody, and closed-loop reporting from a non-cloud EHR to ads and CRM

Website leads, year over year
12×
Monthly appointments since April 2023
+143%
Google Ads conversion rate, up from 4.76%
~16%
Dan and his team are great - a lot of agencies or groups will make up data to justify what they are doing. Dan and his team are showing me real data in real time. I've experienced nothing but honesty and hard work. A+
AJ AdamczykOwner, Thrive Spine & Sports Rehab
The TV Armor Shopify store we built: an outdoor TV in a poolside cabana under a menu of TV enclosures, screen protectors and outdoor covers
The same store on a phone: an Econo TV Enclosures slide with its Shop TV Enclosures button, above the client logos

TV Armor

Ecommerce manufacturing · Web Development

Online revenue up 96%

A marketing site and a separate store consolidated into one fast, mobile-first Shopify store, with the organic search traffic kept intact

Annual online revenue, first year after launch
+96%
Ecommerce conversion rate
+42%
Lighthouse performance score, up from 42
81
The Princeton Acupuncture digital back-pain assessment that replaced Meta instant forms: "Find the root cause of your back pain"
The same assessment landing page on a phone, where most Meta traffic arrives

Princeton Acupuncture & Oriental Medicine

Acupuncture practice · Paid Media

CPL down 86%

Instant forms replaced with a digital assessment, AI UGC creative, and a landing page rebuilt for completion

Cost per lead after the redesign
−86%
Average ROAS over six months
4.2×
First-month ROAS
9:1

Why High Country

Marketing, data and software under one roof.

We can trace a growth problem across the ad, site, CRM, workflow and data pipeline, and fix it in whichever layer it starts.

The engineering behind that work was built over twenty years, including work for CNN, Dow Jones, Johnson & Johnson and Wolters Kluwer. The people who diagnose the system also build and operate it.

About High Country

Ways to work together

Start where the system needs work.

Revenue OS

A recurring engagement to connect and improve the core revenue infrastructure.

Explore

Focused Solutions

A defined SEO, CRO, paid media, CRM, attribution or automation problem.

Explore

Custom Revenue Engineering

Complex software, integrations and data systems with a separately scoped build.

Explore

Start here

Your marketing should connect all the way to revenue.

If acquisition, CRM, follow-up and attribution operate as separate systems, we can help connect them.

Talk to Us